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Scottsdale SEO: Monitoring for Negative SEO
/by Ed SmithIf you are listed at the top of Google for just one keyword, you should be wary about negative SEO. Sitting atop Google means that you effectively have a target on your website’s back. Everyone wants to take your spot and some will use any means necessary to do so. A lot of SEOs will […]
Scottsdale SEO: Making the most of your internal links
/by Ed SmithThe concept of internal linking is not a hard one for business owners to get their head around. It’s simply just linking from one of your website’s pages to another. While it is easy, it is also incredibly important to get right (and easy to get wrong). That’s because internal linking is a powerful SEO […]
Scottsdale SEO: How to write the perfect meta description
/by Ed SmithA decade ago, your page’s meta description was an incredibly important ranking factor that Google used to rank pages. Unfortunately, this led to people stuffing their meta descriptions with keywords making them unreadable and of no use. Now they aren’t a ranking factor, but they are still an important part of Google. That’s because Google […]
Scottsdale SEO: How to write a great blog post
/by Ed SmithWe don’t have to tell you how valuable blogging can be for your website and your business. But even if you know blogging is the best thing you can do, knowing how to write a great blog post is a different thing altogether. If you aren’t sure how to create a great blog post […]
Scottsdale SEO: How Service Area Businesses Can Improve Local SEO
/by Ed SmithThere are three key factors that every business needs to take into account when ranking local. They are relevance, prominence, and proximity. The better known your business is, the more relevant you are to the search phrase and the closer you are to the search area, the higher your business will appear in Google. This […]