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Scottsdale SEO: Why You Need to Understand User Intent
/in Blog /by Ed SmithThe world of SEO is constantly changing. Technology evolves, algorithms update and the strategies that we use to rank websites change, too. It is important to keep up with these changes and that’s one of the main reasons to hire an SEO agency if you are serious about ranking your website highly. Perhaps one of […]
Scottsdale SEO: What’s a canonical URL and when should I use one?
/in Blog /by Ed SmithThere are a lot of benefits that occur as your site gets bigger and bigger. The more pages you have, the more keywords you can rank for and the more traffic that you can get. All of this will result in more money for your business. But there are a couple of issues that come […]
Scottsdale SEO: Monitoring for Negative SEO
/in Blog /by Ed SmithIf you are listed at the top of Google for just one keyword, you should be wary about negative SEO. Sitting atop Google means that you effectively have a target on your website’s back. Everyone wants to take your spot and some will use any means necessary to do so. A lot of SEOs will […]
Scottsdale SEO: Making the most of your internal links
/in Blog /by Ed SmithThe concept of internal linking is not a hard one for business owners to get their head around. It’s simply just linking from one of your website’s pages to another. While it is easy, it is also incredibly important to get right (and easy to get wrong). That’s because internal linking is a powerful SEO […]
Scottsdale SEO: How to write the perfect meta description
/in Blog /by Ed SmithA decade ago, your page’s meta description was an incredibly important ranking factor that Google used to rank pages. Unfortunately, this led to people stuffing their meta descriptions with keywords making them unreadable and of no use. Now they aren’t a ranking factor, but they are still an important part of Google. That’s because Google […]