How to quickly increase search visibility

There is nothing better for improving rankings than publishing great content that you have optimized for search engines.


That being said, there are several small and quick SEO tweaks that you can use to quickly increase your SEO rankings.  In today’s post, we will show you what those tactics are.


What’s search visibility?

Search visibility is how well your website shows up in Google. Now, this isn’t the one golden metric that determines how successful you are, but it is important to keep abreast of it. The better your search visibility, the higher you will rank and the more traffic you will get.


How to quickly increase search visibility

Here are the best ways to quickly increase your visibility in Google.


Increase the amount of interlinking on your site

Did you know that one of the best ways to get Google to rank your site better is to give it a better idea of what you are writing about? You can do this by increasing the number of internal links between your blog posts. Google will then use the anchor text of these links to determine what your pages are about. The more you optimize your internal links and the more of them you create, the better understanding Google will have.


Improve your meta tags

We all know that meta tags aren’t what they used to be. Stuffing keywords in your title and meta description used to lead to big wins, but not anymore. That being said you can still use both to increase your site’s visibility. In particular, make your meta description as enticing as possible. Google may not use it as a ranking factor but it can get more people to click your link over that of a competitor.


Make sure you cover the same content as the top ranking pages

It is important to try to exceed the content marketing efforts of your competitors. But at the same time, you also want to make sure that you cover all of the boxes and don’t leave your customers wanting anything. With that in mind, it’s important that you scour competing articles to make sure you include all of the relevant information and add anything you’re missing.


Add More Keywords to your headlines

It is common SEO knowledge that you should include your focus keyword in your title, preferably near the start. But what you might not know is that you can improve your SEO by including one or two additional keywords in there, too. Maybe you don’t rank for the really competitive primary keyword but the other two may be less competitive. Or maybe you’ll rank for all three.


Add engaging hooks to keep users longer

You need to have incredibly engaging content. That’s because every time a user lands on your page, stays for a second then leaves, it sends a signal to Google saying that your content is irrelevant. If enough users have the same reaction, you’ll start to rank lower.


As a result, you need to make sure that all your blog posts have great hooks that lead the reader in and keep them engaged. They should also be full of videos and images to keep readers interested throughout the post.