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E-A-T And Why Website Owners Should Care
/in Blog /by Ed SmithE-A-T has nothing to do with food. It’s all about how Google determines the level of quality of your website. The better your E-A-T, the more appetizing your website will be in the eyes’ of Google. In this article, we’ll explain what E-A-T means and why it matters if you’re a website owner. What […]
How Much Does Google Update Its Algorithm?
/in Blog /by Ed SmithGoogle has been pretty volatile of late. Within a matter of months they have rolled out two core updates: one in March and one in June. More is coming. In July, Google will be ranking websites using their mobile site first. This got us thinking, just how much does Google change its algorithm. So in […]
Ways to Improve Your Page Speed
/in Blog /by Ed SmithPage speed is becoming a bigger and bigger factor in SEO. Google is putting much more relevance on it because people simply don’t want to stay on a slow site. In fact, Google has said that mobile pages that take longer than 3 seconds to load lose over half their visitors. If they leave your […]
New Websites Will Be Indexed Using Google’s Mobile-First Index From July
/in Blog /by Ed SmithIn June, everyone was talking about the new core update that Google released. But something even more important is coming in July. Google has been talking about a mobile-first index since 2016. It has been live for almost a year now and now it will be used for all new websites from July 1. […]
A Business Owner’s Guide to TF-IDF
/in Blog /by Ed SmithUnless you are an SEO expert, you probably haven’t heard of TF-IDF. You probably wouldn’t be reading this if that wasn’t the case. It can look like an intimidating term, and it becomes even more intimidating when you learn that it has to do with statistical math. But there’s no need to feel intimidated when […]