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What should you write about on your blog?
/by Ed SmithIt’s not enough to just create content every week. There are over 30 million bloggers in the US alone and WordPress powers over 75 million websites. Nobody really knows how many blogs are out there but one thing is clear: you have millions of websites to compete with and thousands of direct competitors in your […]
Everything you need to know about Social SEO?
/by Ed SmithSocial media marketing is a pretty common digital marketing term. It’s a great way to use social media to increase the size of your audience, engage with customers and build your brand. Reports suggest that the vast majority of SMBs have used social media as part of their marketing strategy. If you’ve used Facebook or […]
Optimizing to Avoid a Penalty
/by Ed SmithGoogle has a huge amount of power over the success of your business online If it decides that it doesn’t like you, it can literally end your business. Do SEO correctly and Google shouldn’t have a problem with your business. Do it wrong, however, and Google could slap your website with a penalty that sees […]
What Are Local Data Aggregators?
/by Ed Smith85 percent of small business owners know the value of visibility on search engines, directory listings, and mobile apps. In fact, 78 percent of these businesses believed it would help them attract new customers. These were according to a 2013 poll conducted by ConstantContact. At first glance, these numbers seem promising. Unfortunately, a good understanding […]
What You Need to Know About Google’s March Update
/by Ed SmithOn March 12, Google released a broad algorithm update, officially called the Google March 2019 Core Update. It has also been referred to as the Florida 2 Update by the SEO community. Google was initially silent about the update, but SEO experts were quick to notice huge fluctuations in website rankings across a number of […]