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Which CMS platform should you use?
/by adminAre you building a new business website? Do you need to find a new content management system (CMS)? There are loads of CMS platforms available. But which is the best CMS for your business website? With so many, it can be difficult to choose between them. The good news is that we are taking the […]
The Impact Of Color On Your Website’s Design
/by adminWeb design needs to accomplish a lot of things. It should look appealing, be easy to navigate, and capture the attention of readers. One way to impact the user’s behavior is to use color. Color holds a strong power in affecting the emotions and behavior of people. When it meets your eye, it urges […]
Here’s why you should forget about an app and build a responsive website instead
/by Ed SmithGuess what the median number of app downloads is each month. How many do you think? Five? Three? Nope, it’s zero. Zilch, zip, nada. So why do so many clients still want to build an app rather than invest in a mobile responsive website? Apps have been incredibly popular for ages. But that doesn’t […]
What is microcopy and how does it impact your website
/by Ed SmithThere are so many different questions to ask then it comes to creating a website. Should it be responsive or built for desktops? What colors should be used? Should it be parallax scrolling? What images should we use? But by far one of the most important questions is what should go on the homepage […]
The importance of microcopy for your website’s conversion rate
/by Ed SmithA lot of clients come and ask us the best ways to improve their conversion rates. Often they are a little shocked when we suggest adding a tiny bit of text to their site. It may seem small and insignificant but microcopy can make a huge difference. Here’s what it is and why it […]