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Why is Page Load Speed Important For SEO?
/by Ed SmithGoogle uses a variety of factors to rank search engine results. Normally, these factors are related to the site’s content or were measurements of the eligibility of the website. In 2010, Google surprised everyone by announcing that website speed will be a factor in search ranking. Sadly, “site speed” is still defined mysteriously. Speculations of […]
Our SEO Predictions For 2018
/by Ed SmithThe SEO landscape is constantly changing, and marketers have to adapt to this change if they want to stay ahead of the competition. Major Google updates have made some crafty SEO practices outdated. This makes it important that you know the recent trends so you can ensure that your website is still visible in search […]
Inbound Marketing Vs. Outbound Marketing: Which is Better?
/by Ed SmithIn the marketing world, the debate between inbound marketing and outbound marketing is still ongoing. Both sides both have their ups and downs. However, for someone who is not yet familiar with these two, deciding on what to prefer could be challenging. But there is no need to fret if you are caught in this […]
How To Optimize Your GMB Listing
/by Ed SmithClaiming and verifying your local business’ Google My Business (GMB) listing is a vital step in any local SEO strategy if you want to achieve digital marketing success. Generally, GMB can help your local business create a public identity and presence on Google. You can increase your prospects of appearing in Google’s Local Pack, Local […]
How To Optimize Your Blog Posts For Search Engines
/by Ed SmithSearch engine optimization (SEO) is incredibly important for marketers. When you optimize your blog posts, you’re making them more visible to people who are searching for keywords related to your product or service. But do you know how to optimize your blog posts? Here are some easy SEO strategies to help you make your blog […]