Adding images greatly enhances your content. Finding catchy images for your blog aids in enticing people to click and read your posts. However, you should remember that adding more pictures do not equate to having a more clickable blog post.
For one, these images serve as a divider in segregating lengthy articles. Thus, readers will have a better understanding of what you wrote. So, how to choose the right one?
The magic number.
Before we go the tips, let’s discuss first the number of images you should add. There is NO definite number of images that can guarantee page views and successful customer conversions. Adding 20 images will not make a huge difference. To be honest, adding too much can be distracting. So, you really need to find the right balance and gauge each post carefully.
The number of images is dependent on:
- Your blog readers.
- Your chosen topic.
- The type of content you are writing.
The number 1 factor is your readers because you are writing to cater to their needs. If they need help in how things work, you need to be able to explain in detail how to use a specific app or program. Screenshots will be the best accompanying image for this type of post.
Same is true with beginners; they need a step-by-step tutorial to help them grasp the essence of what they are reading. You need to be there to provide clarity, and you can only achieve this by adding visual guides and screenshots.
Now, that’s done. It’s time to move forward, and discuss the tips in choosing the correct image.
Lessen the number of stock photos.
- Stock photos can get too dull and repetitive if used constantly. Customized images work better because ready-made stock photos won’t be able to explain what you are trying to point out.
- When you are looking for the best featured images, then, go for stock photos, but they are worthless when casually added to your blog post.
- Moreover, there is no proof that it adds value. There are even studies that indicate that it could generate unfavorable effects to your web page. So, stay away from stock photos whenever possible.
Related: Where to Find FREE Stock Photos?
Add more screenshots instead.
- If I previously mentioned to skip the stock photos, what I’m trying to promote are screenshot photos. When you are more screenshots and tutorials, there’s more motivation to stay and read on the article.
- Besides that, some articles are better explained if you show your readers. NOT TELL THEM. It’s more captivating for them to interact and follow your instructions if screenshots and guide are added.
- You can avoid the frustration and confusion if you guide the readers what to look for and where to look. Screenshots are the perfect visual guide to save both your time and the reader’s time.
- If you use helpful apps like, Skitch by Evernote, you can easily make visual cues and add the necessary annotations. There are free alternatives available online such Greenshot, PicPick, LightShot, and many others.